Importadora HC 88, C.A.
A corporate digital ecosystem for a Venezuelan import and distribution company, combining product discovery, visual identity and direct WhatsApp conversion.
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Importation & distribution
- Visual direction
- Web design
- Development
- WhatsApp conversion
2025
The challenge
A company operating across several product categories and international markets needed a digital presence able to organize that range without losing corporate credibility or turning into a cold catalog.
The approach
We defined a category-led architecture that makes the portfolio easy to browse, built a consistent corporate visual language, and designed every touchpoint around the channel where deals actually close: WhatsApp.
The solution
A corporate website with a browsable digital catalog, clear category hierarchy, a carefully crafted mobile experience and the Manguito virtual assistant integrated to guide visitors into conversations.
